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The PREMA platform is centered on PREMA X, an NFT marketplace, and uses the PREMA Wallet and traceability system to connect NFTs with the places where they are used, such as URLs (UnReal Life, the unreal world) such as metaverse blockchain games and IRLs (In Real Life, the real world) such as physical products and spaces.
We will be a pioneer in connecting existing industries to Web3 with our proprietary technology-driven PREMA platform, supporting existing industries around the world to enter the Web3 industry and creating a unified marketplace for Web3 like Apple's Appstore, Apple music, and Amazon's Kindle store.
NFTs, which are difficult to counterfeit or duplicate and have the ability to prove the fact of ownership, were approved by EIP721 in 2018, and games such as Crypto Kitties and My Crypto Heroes, which utilize them, became a hot topic among crypto asset users.
The birth of NFTs marked a historical turning point in the content business, as digital data that had been copiable was now traded for its individuality and value that could be preserved and transferred.
Since then, the existence and value of NFT has become generally recognized, triggered by the NBA Top Shot and other NFT trends that bring unprecedented experiences.
According to CoinGecko's "Yearly Report 2021," the total trading volume of the top 10 NFT marketplaces in 2021 has grown to $23.9B.
Entering 2022, the rise of Azuki and other animated generative art collection NFTs, coupled with Twitter's expansion of the ability to set NFTs as profile images, is showing a growing need for NFTs as PFPs. In addition, with the approval of EIP-4907, it is expected that the use of NFTs will expand beyond existing usage methods, such as the expansion of scholarship use.
There are still many obstacles in terms of UX for users to take advantage of blockchain technology.
Browser wallets such as Metamask allow users to access and make payments on various blockchains, but with the exception of a few highly literate users, they are unable to use the services as intended or risk losing all their money due to mishandling. However, with the exception of some highly literate users, they are unable to use the service as intended or are exposed to the risk of losing all funds due to mishandling.
To address this issue, the PREMA Wallet employs AQR (Anything Quick Response) and NFC (Near Field Communication), as described below, to enable NFT transactions without the need for complex operations.
In addition, PREMA Wallet and PREMA X can be developed and offered at the same time to achieve a superior UX that is interoperable.
Furthermore, to optimize the ecosystem and usage environment of the PREMA platform, we are developing our own blockchain, the PREMA Chain.
Until now, the only options for profits earned by investors through tokens in Web3 were to reinvest in tokens or convert them to legal tender. Our platform combines Web3 with existing industries to create a system that can be converted and used not only in URLs but also in utilities in IRL. For example, we can easily redeem (redeem) acquired NFTs into the real world. In Japan, we have the infrastructure to provide high-quality products and unique cultural experience value, and we will create a new economic zone by responding to domestic, inbound, and overseas demand.
In addition, by attaching AQR or NFC to a physical card or product or placing it in a space, and simply reading it with PREMA WALLET, it will be possible to access the Web3 from the real world and have an interactive experience. A traceability system can be used there to link with off-chain data.
Furthermore, the PREMA platform can serve as a window for the use of NFTs, providing a way to utilize them in a way that has never been done before. For example, the PREMA platform can coordinate art exhibitions in IRL/URLs or the use of characters in advertisements, and NFT holders can rent out their NFTs, thereby increasing the value of their NFTs by gaining wider exposure and providing opportunities to earn rental fees.
The ultimate goal of the PREMA platform is to build on our technology to link tangible objects and digital content from around the world through the medium of NFT, to provide a marketplace for their trade, and to guide users to various services so that everyone can access the utilities they need at any time. The goal is to create an environment in which everyone can access the utilities they need at any time.
Each component of our platform is organically linked to form an ecosystem that realizes this goal.
NFTs obtained through IRL via AQR or NFC using the PREMA Wallet, or through Web3 such as PREMA X, can be used interactively and compositely in metaverse, blockchain games, and IRL.
Through the ecosystem of the PREMA platform, we will accelerate the NFT business in Japan and around the world.